To Niche Or Not To Niche, That Is The Question | ScopeRush https://t.co/2lCojZtVzC
— Tess Robinson (@goviralnow) August 31, 2016
from Twitter https://twitter.com/goviralnow
To Niche Or Not To Niche, That Is The Question | ScopeRush https://t.co/2lCojZtVzC
— Tess Robinson (@goviralnow) August 31, 2016
#ContentMarketing: what you're getting wrong (and how to fix it) https://t.co/oshmHemA1m via @WeAreArticulate
— Tess Robinson (@goviralnow) August 31, 2016
Who's afraid of #SEO? A basic guide https://t.co/1zH6dKeboF #Google #Bing via @passle
— Tess Robinson (@goviralnow) August 30, 2016
The most effective distribution tools to promote your content https://t.co/dTVRPEPfwn
— Tess Robinson (@goviralnow) August 29, 2016
Does Voice Search or Conversational Search Change #SEO Tactics or Strategy? by @randfish https://t.co/HhCpC8G8Uk http://pic.twitter.com/aCb5qaiJDn
— Tess Robinson (@goviralnow) August 28, 2016
#thanks @ArberthHill thanks for the recent follow, much appreciated :) (Want this π? >> https://t.co/dcu1yB17mD)
— Tess Robinson (@goviralnow) August 27, 2016
How to #Profit from a Niche Blog Topic You are Passionate About https://t.co/OrQ1gNoj6i @ileane #bloggingtips http://pic.twitter.com/NYJagtH7ta
— Tess Robinson (@goviralnow) August 27, 2016
How to Go Viral (and Not Regret It) https://t.co/wX5QWsOWbm #viral #contentmarketing
— Tess Robinson (@goviralnow) August 26, 2016
#thanks @SC_real_estate - Thanks for being top engaged community members this week :) πΉπGrow followers ➪ https://t.co/3SaZjqIUXs ππΉ
— Tess Robinson (@goviralnow) August 26, 2016
#thanks @SpaceboyOy thanks for the recent follow, much appreciated :) >> Want this π? https://t.co/GeNLpfIoZ9
— Tess Robinson (@goviralnow) August 25, 2016
Landing Page Anatomy: Uncommon Remedies To Grow Conversion Rates https://t.co/4x4SksjK3M #CRO
— Tess Robinson (@goviralnow) August 25, 2016
Thanks @BiznessCreator @NickChopperDigg for being top engaged community members this week :) (Want this π? >> https://t.co/wkzvXI9iZN)
— Tess Robinson (@goviralnow) August 25, 2016
#thanks @Gaurav_Sharma11 thanks for the recent follow, much appreciated :) (Want this? It's FREE! https://t.co/Fz3988fXrZ)
— Tess Robinson (@goviralnow) August 24, 2016
7 Steps to Optimize Your Facebook Ads for Conversions - https://t.co/zc0xFnu8qg (via @optinmonster) #CRO
— Tess Robinson (@goviralnow) August 24, 2016
75 Content #Marketing Tools You Can’t Live Without via @neilpatel https://t.co/t5E3ae6vdt
— Tess Robinson (@goviralnow) August 23, 2016
Top 10 Free Tools to Find 50+ Valuable #Blog Post Ideas @RightMixMktg https://t.co/zRLLNfp819 #blogging #contentmarketing
— Tess Robinson (@goviralnow) August 22, 2016
Broken Link Building Tutorial for Beginners - https://t.co/H5w7wMBXOa via @SEO_Hacker #seo #linkbuilding http://pic.twitter.com/AZMngAPRuC
— Tess Robinson (@goviralnow) August 21, 2016
#thanks @smilesonetime thanks for the recent follow, much appreciated :) (Want this π? >> https://t.co/JBuOT35PDn)
— Tess Robinson (@goviralnow) August 20, 2016
How to Steal the Best #SEO Tricks From Top 5 Online #Marketing Experts @MPozdnev https://t.co/e0BTWmaecu http://pic.twitter.com/LBtqXIWYp3
— Tess Robinson (@goviralnow) August 20, 2016
How to #blog when you’re not a writer https://t.co/zEuuebAB3o #amwriting #blogging
— Tess Robinson (@goviralnow) August 19, 2016
#thanks @8degreethemes - Thanks for being top engaged community members this week :) (Want this π? >> https://t.co/JBuOT35PDn)
— Tess Robinson (@goviralnow) August 19, 2016
Big Goals Can Backfire. Olympians Show Us What to Focus on Instead. https://t.co/ASuDcQrTUj via @thescienceofus
— Tess Robinson (@goviralnow) August 18, 2016
#thanks @JudyCaroll1 @1LiveFearlessly thanks for the recent follow, much appreciated :) >> Want this π? https://t.co/GeNLpfIoZ9
— Tess Robinson (@goviralnow) August 18, 2016
Thanks for the recent follow @TPubComics @evideohub @taurustheory Happy to connect :) have a great Thursday. (via https://t.co/322mFHOoS0)
— Tess Robinson (@goviralnow) August 18, 2016
5 things to consider when looking at Marketing Automation https://t.co/LudWw67pOO RT @@SeegerN
— Tess Robinson (@goviralnow) August 18, 2016
#InfluencerMarketing: How to master #outreach to create a viral article -> https://t.co/EuV3Mk2dqT #contentmarketing
— Tess Robinson (@goviralnow) August 18, 2016
#thanks @w4consult thanks for the recent follow, much appreciated :) (Want this π? >> https://t.co/JBuOT35PDn)
— Tess Robinson (@goviralnow) August 18, 2016
How to Develop a Marketing Strategy for your Small Business https://t.co/q16VutMQdz RT @EquitableBook
— Tess Robinson (@goviralnow) August 18, 2016
Thanks @AmitV_Tweets @CloudTentacle @sunita_rai3 for being top engaged community members this week :) >> Get FREE? https://t.co/J14nJ7j6kQ
— Tess Robinson (@goviralnow) August 18, 2016
How To Stop (Unconciously) Self Sabotaging Your Success https://t.co/NcHnHnCbZi RT @kennysantos
— Tess Robinson (@goviralnow) August 18, 2016
How to Make $500,000 a Year on Twitter & Other Social Networks https://t.co/LJ1fqYOeWj
— Tess Robinson (@goviralnow) August 17, 2016
The Power & Danger of Social Media Marketing #socialmedia https://t.co/bE0aurL9xR
— Tess Robinson (@goviralnow) August 17, 2016
10 Ways To Spread Your Influence With Twitter https://t.co/cnBSmvi0mL
— Tess Robinson (@goviralnow) August 17, 2016
111 easy ways to promote your blog posts https://t.co/24ruH6EMli RT @Amabaie
— Tess Robinson (@goviralnow) August 17, 2016
Complete On-Page #SEO Techniques For A Killer #ContentStrategy, via @damolade https://t.co/iajcTlAXUN
— Tess Robinson (@goviralnow) August 17, 2016
Easy Tips in Finding and Removing Duplicate Data Using Excel https://t.co/nhk3qNsKom RT @@becca_matias
— Tess Robinson (@goviralnow) August 17, 2016
Learn How To Use GSA Search Engine Ranker To Get The BEST Results https://t.co/BoDapocAKo via @mattwoodwarduk
— Tess Robinson (@goviralnow) August 16, 2016
How To Get More Traffic By Optimizing Your Old Blog Posts https://t.co/re0qeVnCtL #bloggingtips via @wpsuperstars
— Tess Robinson (@goviralnow) August 16, 2016
Is Your B2B Content Too Technical? https://t.co/m4LlzB6oSZ #b2bmarketing #contentmarketing
— Tess Robinson (@goviralnow) August 15, 2016
— Tess Robinson (@goviralnow) August 15, 2016
Marketing for HealthCare Professionals and Organisations https://t.co/FDRIr90BmW
— Tess Robinson (@goviralnow) August 15, 2016
@comptonglobprof #thanks for sharing about website design, have a great Sunday :) (Want this π? >> https://t.co/JBuOT35PDn)
— Tess Robinson (@goviralnow) August 14, 2016
@intesishome @mccluney_morse thanks for the recent follow, much appreciated- :) πΉπGrow followers ➪ https://t.co/q98Vishb1J ππΉ
— Tess Robinson (@goviralnow) August 14, 2016
13 Little-Known Call to Action Hacks (And Where to Use Them) https://t.co/nJYFyShITD by @chelseajanea on the @sumome blog #cro
— Tess Robinson (@goviralnow) August 14, 2016
@petervonstamm @SMPerth @SEOPlusMore thanks for the recent follow, much appreciated- :) (Want this? It's FREE! https://t.co/Fz3988fXrZ)
— Tess Robinson (@goviralnow) August 14, 2016
@imgoodies @bridTV @SanaKnightly - Thanks for being top engaged community members this week :) >> Want this π? https://t.co/GeNLpfIoZ9
— Tess Robinson (@goviralnow) August 14, 2016
— Tess Robinson (@goviralnow) August 14, 2016
Download Your FREE Copy of “Explode Your Traffic in 2016” https://t.co/ffHoKG3Utx
— Tess Robinson (@goviralnow) August 14, 2016
The Gaga guide to planning your content marketing (Part 1) https://t.co/a87ngwm0xT
— Tess Robinson (@goviralnow) August 13, 2016
— Tess Robinson (@goviralnow) August 12, 2016
Why @Buffer Stopped Building an Email List w/ 44K Subscribers https://t.co/wiPxUTpjsi #emailmarketing
— Tess Robinson (@goviralnow) August 12, 2016
@Natalia__Storm - Thanks for being top engaged community members this week :) (Want this π? >> https://t.co/wkzvXI9iZN)
— Tess Robinson (@goviralnow) August 12, 2016
Marketing Your Shopfitting Business and Website https://t.co/7tIwl5sMQb
— Tess Robinson (@goviralnow) August 12, 2016
Shopfitting companies and individual shopfitters play a big role in helping businesses develop their brand and identity through new and revitalised fit outs.
This type of assistance is vital for all companies with a shop front. But what about the shopfitters themselves? How do they manage to get the word out about their business and make their own brand more visible?
Of course there are the traditional methods that include:
– your own shopfront
– signs on trucks and cars
– signs outside current work sites
– yellow pages and other local and online directories
However, in 2016, most of your clients will be using the internet and going online to find a new business. This means you need to be up to speed with your online marketing and optimisation.
It might seem crazy to use social media for a shopfitting business, but this has become one of the best ways to connect with and generate some trust and a long lasting relationship with your potential and existing customers. With the prevalence of social media in the lives of many people, it is important to have a presence to increase your brand’s visibility.
Having well optimised and branded social media profiles (at least the major 4: Facebook, Twitter, Google+, YouTube or Pinterest/Instagram), can really help to get your brand out there. The more visible your brand and the more times a potential client sees your brand, the greater their trust in you and your expertise.
It is estimated that it takes between 4 and 20 contacts of some sort before a person will actually take the step towards a purchase. The time frame is longest when the client value is higher. Obviously, a high price point means people want to know they can trust a business.
By having a solid online presence and a user friendly website (mobile friendly, fast loading, good call to actions etc), you will give your business the visiblity it needs to get in front of people repeatedly. Create an email database so you can market and connect with a potential customer until they become a paying customer. You can create offers such as a 10% discount on the first order when people sign up to your list. A responsive email list can be extremely useful for many reasons. Not least that you can use this list if you are experiencing a quiet time and want to make a special offer or sale to generate more business.
If you are visible in Google with a good search ranking for a wide range of relevant, buyer keywords, you will receive free traffic and potential business to your site. This can take time to achieve when competing with other shopfitter websites that have been around for a longer time than yours. However, in the long term, having solid search engine optimisation and a top ranking website will bring you in more revenue and a much higher return on investment.
While waiting for your website to move up the search engine rankings, ads on networks such as Google, Bing, Facebook and Twitter can help bring in targeted traffic and allows you to retarget visitors who have already been to your site. Retargeting puts your brand repeatedly in front of hungry, interested buyers. Every time someone sees your brand they go one step closer to trusting your business.
Everyone talks about how blogging is a great way to bring targeted visitors to your website. Without the right understanding, it can be challenging to find topics to write interesting blog posts to bring people to your website. There are a lot of relevant subjects that your visitors would be interested in and would go a long way to bringing the right, buyer traffic to your website.
Apart from using tools such as BuzzSumo.com and Topsy to find topics related to your industry, you can use your own knowledge and share information such as:
– latest fashion trends in office fitouts
– latest trends in retail fitouts
– latest trends in materials for fitouts
– environmental concerns and issues related to shopfitting
– what is involved in shopfitting
– provide full write ups of current and recent completed jobs with photos
– answer questions many customers have about shopfitting (pro tip: go to shopfitting forums and Q & A sites like Yahoo Q & A and look at what questions are being asked about shopfitting. Answer these yourself and provide help and value to the person asking the question. This will establish you as an expert as well as someone who gives back. You can post these questions and answers (with a link to your answer) on your social media platforms for added visibility.
No matter where your shopfitting company is based, Sydney, Melbourne or anywhere in Australia, Go Viral Now can assist you to gain more customers, more conversions and more revenue. Increase your marketing return on investment with a few simple strategies. In the meantime, share this post to download your free ebook with tips to help with marketing your Australian shopfitting business.
@Ravish_D, Thanks for the retweets this week much appreciated! πΉπGrow followers ➪ https://t.co/3SaZjr0vP0 ππΉ
— Tess Robinson (@goviralnow) August 11, 2016
The Skeptic’s Guide to Content Promotion https://t.co/hiVDYz5r3W
— Tess Robinson (@goviralnow) August 11, 2016
@SEOPlusMore thanks for the recent follow, much appreciated- :) (Want this π? >> https://t.co/aEwpCDOnLb) http://pic.twitter.com/GiMUGAZuEM
— Tess Robinson (@goviralnow) August 11, 2016
@Digitl_Mrkting #thanks for sharing about digitalmarketing, have a great Wednesday :) (Want this π? >> https://t.co/JBuOT35PDn)
— Tess Robinson (@goviralnow) August 10, 2016
.@Drift grew their blog traffic by 138x: here's what it taught them about #ContentMarketing… https://t.co/2Pwtst66Ub http://pic.twitter.com/RkdkFmV4qw
— Tess Robinson (@goviralnow) August 10, 2016
@bridTV @8degreethemes @mccluney_morse - Thanks for being top engaged community members this week :) >> Get FREE? https://t.co/HDCWV150Ar
— Tess Robinson (@goviralnow) August 10, 2016
@AdvanceDotTo #thanks for sharing about digitalmarketing, have a great Wednesday :) πΉπGrow followers ➪ https://t.co/3SaZjr0vP0 ππΉ
— Tess Robinson (@goviralnow) August 10, 2016
2016 Web 2.0s ultimate guide https://t.co/i0V5ysVAXZ
— Tess Robinson (@goviralnow) August 10, 2016
2016 Private Blog Network https://t.co/DWBfDLIp3c
— Tess Robinson (@goviralnow) August 10, 2016
@BrimhamMelodee thanks for the recent follow, much appreciated- :) (Want this π? >> https://t.co/UjuOFauEZx) http://pic.twitter.com/U5XPYLKW9j
— Tess Robinson (@goviralnow) August 9, 2016
How To Create Big Content With A Small Team by @dohertyjf @contentmrktrapp https://t.co/c9l9z90itu #contentmarketing
— Tess Robinson (@goviralnow) August 9, 2016
Is there a way to bundle a group of links into one link? https://t.co/whpgijCJAd
— Tess Robinson (@goviralnow) August 8, 2016
@SPRGroupCA thanks for the recent follow, much appreciated- :) πΉπGrow followers ➪ https://t.co/3SaZjr0vP0 ππΉ
— Tess Robinson (@goviralnow) August 8, 2016
How #MSPs Can Write #Content That Actually Converts! https://t.co/hX7ZYeEC0g #contentmarketing #writing
— Tess Robinson (@goviralnow) August 8, 2016
@SC_real_estate @mybeanabout - Thanks for being top engaged community members this week :) (Want this π? >> https://t.co/JBuOT35PDn)
— Tess Robinson (@goviralnow) August 8, 2016
How to get your brand featured on television https://t.co/RRoEHg16ir
— Tess Robinson (@goviralnow) August 7, 2016
Automating Social Media https://t.co/zRBSY5LzCJ RT @BizRanker
— Tess Robinson (@goviralnow) August 7, 2016
Three Excellent Tools for Checking Your Blog Search Rankings https://t.co/fTqef9Zp3k via @ileane #SEO http://pic.twitter.com/MVzgjlMQp0
— Tess Robinson (@goviralnow) August 7, 2016
6 Ways to Build Trust with Your Readers & Turn Them into Customers @WHSRnet https://t.co/bT7XfviCXG RT @ErikEmanuelli
— Tess Robinson (@goviralnow) August 7, 2016
Get an improved memory without even trying#memory #brain #mindhack #bringring https://t.co/UAFzXJl3Is RT @Ravish_D
— Tess Robinson (@goviralnow) August 6, 2016
5 Reasons Why Your Cautious Nature Is Destroying Your Business https://t.co/qlXJmRf4ne RT @ErikEmanuelli
— Tess Robinson (@goviralnow) August 6, 2016
10 Free WordPress Plugins for Developers (Must-Have) @themeisle https://t.co/KGPnAmaF7v RT @ErikEmanuelli
— Tess Robinson (@goviralnow) August 6, 2016
13 Ways To Find Your First Social Media Client #infographic https://t.co/9yef3oSdtW RT @smhackapp
— Tess Robinson (@goviralnow) August 6, 2016
#ContentMarketing - Why Brackets Are Powerful form of Marketing Content -> https://t.co/5PLRNaY6Mk. H/T @Lenagainstme
— Tess Robinson (@goviralnow) August 6, 2016
Call-to-Action Buttons and Action Triggers + FREE Cheatsheet! https://t.co/nP4Pfke1Eo RT @seosmarty
— Tess Robinson (@goviralnow) August 6, 2016
Writers: Simple Tricks to Boost Motivation https://t.co/xKv7BfsTg0
— Tess Robinson (@goviralnow) August 6, 2016
Simple Tips to Write Attention-grabbing Content https://t.co/Cq2yZJQBRK
— Tess Robinson (@goviralnow) August 5, 2016
How to protect your website’s quality score by ditching low quality content https://t.co/oBHvDdv1bF RT @SEOPlusMore
— Tess Robinson (@goviralnow) August 5, 2016
Struggling with Content Marketing? Here’s How to Make it Work! https://t.co/3SXuZJqSiK #contentmarketing
— Tess Robinson (@goviralnow) August 5, 2016
Boost Your Blog Traffic in 2016 | Go Viral Now https://t.co/T2Zq8PxzHV
— Tess Robinson (@goviralnow) August 5, 2016
WordPress Lead Generation Plugins: Hello Bar Alternatives @themeisle https://t.co/qXb7dE7F73 RT @ErikEmanuelli
— Tess Robinson (@goviralnow) August 5, 2016
22 Ways to Ramp Up Your Content Promotion http://pic.twitter.com/0VDGplIbP8 #smm https://t.co/35gcODzSqc RT @mavsocial
— Tess Robinson (@goviralnow) August 5, 2016
How to Publish to #Instagram via MavSocial http://pic.twitter.com/zNeITch352 #SMtools https://t.co/qLi04j80Qx RT @mavsocial
— Tess Robinson (@goviralnow) August 5, 2016
5 Ways To Build Trust #leadership https://t.co/qJeGDGzrOV
— Tess Robinson (@goviralnow) August 4, 2016
— Tess Robinson (@goviralnow) August 4, 2016
The (often misunderstood) Blog’s Place in Your Startup’s Marketing Strategy https://t.co/jqMefas7GC
— Tess Robinson (@goviralnow) August 4, 2016
Download Building Killer Content from Start to Finish eBook FREE https://t.co/yOp4mHB1ED
— Tess Robinson (@goviralnow) August 4, 2016
Just sign up below to download your copy of Building Killer Content from Start to Finish
Basics of RSS Feeds and How to Promote Your #Blog with FeedBurner https://t.co/fO2BrzwccF via @Ileane https://t.co/vDK9jc01vM
— Tess Robinson (@goviralnow) August 3, 2016
How you can post online without driving followers away and only focusing on yourself! https://t.co/KZOqZAKTQi
— Tess Robinson (@goviralnow) August 2, 2016
@cyfersolutions #thanks for sharing about digitalmarketing, have a great Tuesday :) πΉπGrow followers ➪ https://t.co/3SaZjr0vP0 ππΉ
— Tess Robinson (@goviralnow) August 2, 2016
@Choaybbr @HaithemZoioui thanks for the recent follow, much appreciated- :) πΉπGrow followers ➪ https://t.co/3SaZjr0vP0 ππΉ
— Tess Robinson (@goviralnow) August 2, 2016
How small blogs can earn big affiliate sales (without being sleazy) https://t.co/4DnY6zgqkk #affiliatemarketing #blogging
— Tess Robinson (@goviralnow) August 2, 2016
RT @40billion: Get affordable advertising for as little as $0.04 per click at https://t.co/Bh1zTKl4fN http://pic.twitter.com/3f6h4bcuPN
— Tess Robinson (@goviralnow) August 1, 2016
— Tess Robinson (@goviralnow) August 1, 2016
Why Your Online Sales Have Gone Stagnant & How To Get Back on Track #eCommerce https://t.co/Tb0RpwPzTN RT @SixtyMarketing
— Tess Robinson (@goviralnow) August 1, 2016
It can be hard to analyse social media - tips to conduct actionable analysis for SMM. https://t.co/BfOCTBm4kD
— Tess Robinson (@goviralnow) August 1, 2016
Tips to Deal with Unresponsive Clients https://t.co/YU6XKbRFNs RT @CloudTentacle
— Tess Robinson (@goviralnow) August 1, 2016
How to Maximize The ROI from Content https://t.co/wylzzSTCNa #contentmarketing #blogging
— Tess Robinson (@goviralnow) August 1, 2016